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Nico Tangara is a creative working at the intersection of art and technology. At 14, he hacked and built his own game server, teaching himself programming and sprite animation along the way. Since then, he has continued to merge logic and artistry, shaping ideas through both code and craft.

Over the years, Nico has worked with global, regional, and local brands to create culturally grounded campaigns that explore new creative territory. His projects range from animated films to integrated campaigns and immersive digital experiences, often combining emerging technology with storytelling in unexpected ways.

Beyond client work, he speaks at creative festivals in such as Citra Pariwara, Kancil Awards, and Pinasthika Festival, sharing practical perspectives on turning ideas into action.

Along the way, his work has been recognised at international shows throughout the years.
Contact
Nico Tangara
+65 83337945
Awards & Achivements
Adfest 2026
4x Silver
2x Bronze
Spikes Asia 2026
1x Silver
1x Bronze
5x Shortlist
Creative Circle Awards 2025
2x Gold
3x Silver
1x Bronze
D&AD Awards 2025
1x Shortlist
Campaign Asia 2024
1x Silver for Southeast Asia Ad Campaign of the Year (TRAPPED)
Brand of the Year
Effies Singapore 2024
1x Silver
2x Bronzes
Brand of the Year
D&AD Awards 2024
1x Shortlist
WARC Awards 2024
1x Gold
Andy Awards 2024
2x Regional Shortlist
1x Global Shortlist
Webby Awards 2024
1x Nominee
Spikes Asia 2024
2x Shortlist
OneShow 2024
2x Merit
1x Shortlist
Adfest 2024
1x Bronze
Creative Circle Awards 2024
1x Grand Prix
1x Gold
4x Silver
1x Bronze
Clio Entertainment 2022
1x Gold
2x Silver
Red Dot Design Awards 2022
1x Gold
Webby Awards 2022
2x Winner (Judge & People’s Choice)
2x Honoree
One Show 2022
1x Shortlist
D&AD 2021
1x Wood Pencil
Clio Entertainment Awards 2021
1x Grand Prix
2x Gold
Webby Awards 2021
1x Honoree
One Show 2021
2x Merit
1x Shortlist
The FWA
2x FWA of the Day
Effies Awards 2018
1x Bronze
1x Finalist
Adstars 2021
2x Silver
2x Bronze
1x Crystal
Campaign UK Tech Awards 2021
Winner – Best Audience Engagement
The Drum Awards 2021
1x Winner
1x Honorable Mention
Creative Circle Awards 2021
2x Gold
11x Silver
8x Bronze
Young Glory 2015
Grand Winner
6x Silvers
6x Bronzes
12x Finalists
Press
LBBOnline: Hacking The Norm: Creativity That Lasts with Nico Tangara
LBBOnline: The Magic of Gluing Things Together to See If It Works, with Nico Tangara
LBBOnline: Red Hot Chili Peppers, ‘Ragnarok Online’, and ‘MSCHF’: The Work That Made Nico Tangara
SHOUTOUT LA: Meet Nico Tangara | Creative & Creator
Voyage LA: Daily Inspiration: Meet Nico Rahardian Tangara
Bold Journey: How do you keep your creativity alive?
The Drum: How do you solve a problem like... AR apathy?
MediaCat UK: Hustle culture, drive and self-control
designboom: 'digitally analog polaroid camera' runs on raspberry pi and custom-code to capture memories
DIYPhotography: The “Digitally Analog Polaroid” runs ChatGPT code on a Raspberry Pi
Electronics360: Video: Polaroid powered by ChatGPT, e-ink and Raspberry Pi
Tom's Hardware: Raspberry Pi Powers Digitally Analog Polaroid Camera
TechEBlog: Digitally Analog Polaroid Camera Combines the Power of Raspberry Pi and ChatGPT
Good e-Reader: DIY polaroid camera features E Ink display, Raspberry Pi, coding sourced from ChatGPT
designboom: with a raspberry pi core, nico tangara's alarm clock snoozes itself, literally
Yanko Design: Analog digital hybrid clock presses the snooze button for you
PetaPixel: An Artist Brought a Broken Canon Super 8 Camera Back to Life as a 4K Video Camera
Hackaday: Super8 Camera Brought To The Modern World
Adafruit: Turning A Vintage Super 8 into a 4K Digital Camera with Raspberry Pi
DIYPhotography: Super 8 Mod: Analog to 4K Digital Rig with Raspberry Pi
designboom: vintage rotary telephone transforms into analog-digital hybrid music player and AI voice chat
Yanko Design: Timeless rotary phone reborn as modern AI-powered companion that plays music
LBBOnline: This Chewing Gum Sidesteps Singapore's Gum Ban
Branding in Asia: ‘Unthinkables’ - Chewing Gum for a Country That Banned Chewing Gum
MARKETING Magazine Asia: BBH Singapore’s ‘Unthinkables!’: The Chewing Gum That Breaks No Laws But All the Rules
designboom: BBH singapore makes water-soluble Unthinkables! chewing gum
The Stable: BBH Singapore makes a gum for the country that banned it
Roastbrief US: This Chewing Gum Was Made for A Country That Banned Chewing Gum
LBBOnline: Tiger Beer Creates the First Puffer Jacket That Literally Keeps You Cool in the Heat
Campaign Brief Asia: Tiger Beer, BBH and Le Pub create puffer jacket that literally keeps you cool in the heat
designboom: what heatwave? TIGER summer puffer jacket uses cold beer to cool down body temperature
Campaign Brief Asia: Income Insurance launches short horror film via BBH Singapore for enhanced travel coverage
Creativepool: The horror film that exposes the nightmare of travelling with COVID
Marketing-Interactive: Income collaborates with BBH SG to launch film in new campaign
LBBOnline: Max the Stress Ball Makes Unhinged Return for Income Insurance
adobo Magazine: Max the Stress Ball makes an unhinged return in Income Insurance’s latest campaign by BBH Singapore
Branding in Asia: Max the Stress Ball Makes Dramatic Return in New Campaign Film
Marketing-Interactive: Income Insurance’s angsty stress ball returns in unhinged sequel campaign
Campaign Asia: Income Insurance's Max the Stress Ball is back and more unhinged than ever
LBBOnline: Nothing Wows the World’s Grouchiest Cat like the Samsung Neo QLED 8K TV
Campaign Brief Asia: The Samsung Neo QLED 8K TV wows the world’s grouchiest cat in new BBH Singapore spot
Marketing-Interactive: Samsung redefines TV watching in immersive new ad
Roastbrief US: The Samsung Neo QLED 8K TV wows the world’s grouchiest cat in new BBH Singapore spot
Campaign Brief Asia: BBH Singapore launches real life ‘Honeyfruit’ taste test for League of Legends Wild Rift
Branding in Asia: Riot Games Gives Bangkok a Real Life Taste of League of Legends
The Drum: Take a bite of the Honeyfruit: How Riot Games brought an iconic game fruit to life
IGN Southeast Asia: Riot Games Is Letting Thai Players Taste LoL's Honeyfruit IRL
Campaign Brief Asia: BBH Singapore releases global 180 campaign film for the launch of Riot Games ‘League of Legends: Wild Rift’ mobile game
adobo Magazine: Campaign Spotlight: ‘Pentaboom!’ Riot Games turns up the heat on Wild Rift’s launch in SEA
Branding in Asia: Riot Games Drops 'Pentaboom!' Short Film to Promote Wild Rift Launch
LBBOnline: Riot Games Turns Up the Heat on Wild Rift's Launch in Southeast Asia with Pentaboom
Muse by Clio: From Trailers to Tattoos, See the 6 Grand Clio Winners in Gaming
Best Ads on TV: Jewel Changi Airport - First Visitors
LBBOnline: Jewel Changi Airport Welcomes Its "First Visitors" for a Glimpse of New Tourist Destination
Branding in Asia: Singapore's Jewel Changi Airport Readies for Opening with Animated Campaign Film
Branding in Asia: The End of the Rainbow is at Singapore's Changi Airport
Mumbrella Asia: Ogilvy Singapore reveals first work for Changi Airport’s Jewel attraction with animated film
LBBOnline: Luck Takes Flight at Changi Airport
LBBOnline: Changi Airport Group Celebrates Colourful Return of its iconic ‘Be a Changi Millonaire’ Promotion
Campaign Asia: Singapore Tourism Board launches global campaign to position city as a culinary capital
Campaign Brief Asia: Singapore Tourism Board reinforces the city’s culinary capital status via global campaign
Branding in Asia: What Do I Eat First? Singapore Launches Campaign Celebrating Culinary Offerings
adobo Magazine: Singapore is the go-to 'Culinary Capital' according to STB's newest campaign
Branding in Asia: Singaporean Theatre Company Creates 'Drama In A Snap' to Attract Gen Z to Theater
Campaign Brief Asia: Checkpoint Theatre creates filter revealing the drama within everyday objects via BBH Singapore
adobo Magazine: Checkpoint Theatre and BBH Singapore unveil instant story generator that tells the drama within everyday objects
Roastbrief US: Singaporean Theatre Company Creates an Instant Story Generator to Reveal the Drama Within Everyday Objects
The Stable: BBH Singapore & Singaporean Theatre Company lures Gen Z into theatre via their phones
Campaign Brief Asia: BBH Singapore builds arcade game to launch the Gong Awards 2024
adobo Magazine: BBH Singapore builds arcade game to launch Gong Awards 2024
Branding in Asia: Creative Dive: The 90s-Inspired 'Metal Combat' Game by BBH Singapore’s Innovation Lab
AdStasher: BBH Singapore Builds Arcade Game to Launch the Gong Awards 2024
TheGamer: McDonald's Switch 2 accessory connects to your Joy-Con and holds your fries
Dexerto: Bizzare Switch 2 accessory lets you eat McDonald’s fries mid-game with ease
GameSpot: Switch 2 Accessory Lets You Game and Snack with Built-In McDonald's Fries Holder
Game Rant: Switch 2 Accessory Attaches McDonald's Fries to the Console
Nintendo Wire: This unique McDonald’s-themed Switch 2 accessory asks if you want fries with your Joy-Con
DesignTAXI: ‘GamiFries’ Is A Fry Holder You Can 3D-Print At Home For Your Nintendo Switch 2
designboom: mid-game snacking made easy with GamiFries accessory for nintendo switch 2
Delish: This 3D-Printed Nintendo Controller Holds Fries & We’ve Officially Leveled Up
Fast Company: This ingenious Switch 2 controller doubles as a french fry holder
GeekTyrant: GamiFries Turns Your Nintendo Switch 2 Into a French Fry-Loving Gaming Beast
Yanko Design: 3D-printed Gamifries for Switch 2 levels up your snacking with gaming like never before
PCMag: This Switch 2 Accessory Can Hold Your McDonald's Fries As You Game
Kotaku: Someone Just Made It Way Easier To Eat Fries While Playing Switch 2
PhilSTAR Tech: GamiFries is the Switch 2 accessory you never knew you needed
UnGeek: This Switch 2 ‘GamiFries’ accessory lets you game while snacking on McDonald’s fries
Yahoo Tech: This 3D-Printed Nintendo Controller Holds Fries & We’ve Officially Leveled Up